Rixos needed to create a brand presentation and video that expressed the three different types of hotel offered by Rixos (hotels, resorts and worlds), and also the different Rixos key brand experiences offered to its visitors (entertainment, gourmet food, activities, wellbeing and spa).

The video clips were supplied and we worked with Accorhotels to produce a fast-paced high-energy brand presentation video. A new colour palette and graphical devices were created and applied to the different sub-brands. Each of these needed to express a very different feeling and energy, at the same time feeling part of the Rixos family.