• Illustration for map which was printed and slotted into the back doors of a promotional van Illustration for map which was printed and slotted into the back doors of a promotional van
  • Illustration for map which was printed and slotted into the back doors of a promotional van Illustration for map which was printed and slotted into the back doors of a promotional van

National Trust Map for Van


  • Escape from it all - icon development and illustration Escape from it all - icon development and illustration
  • Extreme adventures - icon development and illustration Extreme adventures - icon development and illustration
  • Beastly birds - icon development and illustration Beastly birds - icon development and illustration
  • Extreme adventures - icon development and illustration Extreme adventures - icon development and illustration
  • Extreme adventures - icon development and illustration Extreme adventures - icon development and illustration
  • Wild side - icon development and illustration Wild side - icon development and illustration
  • Wild side - icon development and illustration Wild side - icon development and illustration

National Trust Downloadable Days Out

Kind were asked to create a set of pdf documents which could be downloaded and used by families on holiday in North Devon. Working to the National Trust brand guidelines we created a set of 6 A4 pdfs which overed 6 different kinds of days out. These were Beach Bum, Bird Spotting, Escape From It All, Extreme Adventures, Rock Pool Rambles and Wild Side. Illustrations were commissioned to give the cards an appeal to both adults and children. Each one was given a unique symbol and colour ways to tell them apart.


  • Hand drawn illustration showing process of solar power. Heath Robinson style Hand drawn illustration showing process of solar power. Heath Robinson style
  • Sunny Buzz logo and identity shown applied to comp slips Sunny Buzz logo and identity shown applied to comp slips
  • Sunny Buzz logo and identity shown applied to stationery Sunny Buzz logo and identity shown applied to stationery

Sunny Buzz


  • A4 press pack book in Russian and English - cover A4 press pack book in Russian and English - cover
  • A4 press pack book in Russian and English - inside spread A4 press pack book in Russian and English - inside spread
  • A4 press pack book in Russian and English - inside spread A4 press pack book in Russian and English - inside spread
  • A4 press pack book in Russian and English - inside spread A4 press pack book in Russian and English - inside spread
  • A4 press pack book in Russian and English A4 press pack book in Russian and English
  • A4 press pack book in Russian and English A4 press pack book in Russian and English

Fairmont Moscow Pekin Hotel Launch Press Pack

Material to impress the press was needed for a new hotel launch event in Moscow for the Fairmont Hotel Group. Kind supplied designs for a banner, name badges, e-mailable invites, a press release and a printed A4 brochure shown above. The brochure was in English and Russian and bound back to back so each language met in the middle with a series of impressive double page spreads parading the most iconic Fairmont properties – The Savoy, London, The Plaza New York to name drop just a few.


  • Inside front cover Inside front cover
  • Bold, direct words to engage service users Bold, direct words to engage service users
  • Bold, direct words to engage service users Bold, direct words to engage service users
  • Bold, direct words to engage service users. Timeline for service users to personalise Bold, direct words to engage service users. Timeline for service users to personalise
  • Bold, direct words to engage service users Bold, direct words to engage service users
  • Front cover Front cover
  • Inside form and goal pages for service users to fill in keep to refer back to Inside form and goal pages for service users to fill in keep to refer back to

CRI Foundations of Recovery Workbooks

A new programme for service users of CRI services was introduced called “Foundations of Recovery”. Kind were asked to produce a workbook associated with the programme which spoke directly to the client on a down to earth level. The workbooks needed to be engaging and have the ability to be personalised and valued by the client, providing a resource that they could refer back to when trying to keep their life on track. Kind introduced bold words and timelines which could be used to scribble on. Some pages were blank for service users to doodle on and write their thoughts, without the restraints of a form-like box.


  • Greetings card Illustration - detail Greetings card Illustration - detail
  • Square course programme information leaflets Square course programme information leaflets
  • Personal journey scrapbook Personal journey scrapbook
  • Personal journey scrapbook and card Personal journey scrapbook and card
  • Personal journey scrapbook - inserting hand made paper leaves Personal journey scrapbook - inserting hand made paper leaves

Tinderbox Printed Promotional Material


  • Leaflet design - cover and inside spread Leaflet design - cover and inside spread

Sussex Partnership Drugs & Alcohol Leaflet


  • Sereno online leafrning - logo and application Sereno online leafrning - logo and application
  • Sereno online leafrning - logo, shown applied to stationery Sereno online leafrning - logo, shown applied to stationery

Sereno Identity & Stationery


  • A5 folded card telling the story of historical ornament Kaspar in the Savoy gold bar A5 folded card telling the story of historical ornament Kaspar in the Savoy gold bar

The Savoy Hotel London – Kaspar The Cat Information Card

A dinner was being held at The Savoy for potential owners. Joining them for dinner was Kaspar, a 3 foot high model of a black cat, made from a single piece of London Plane tree. In 1898 Wolf Joel, a regular Savoy guest arranged a dinner at the Savoy. One of his guests cancelled at last minute which left 13 to sit down for dinner. They laughed at the old superstition that when thirteen were seated together the first to leave the table would be destined to die first. A few weeks later Wolf Joel was shot dead in Johannesburg.

The Savoy set about making sure that there were never 13 guests to dinner ever again. Kaspar was made to sit on the 14th chair with a napkin tied around his neck. Churchill was fond of Kaspar and insisted that Kaspar be present at every meeting of his political dining club. The tradition continues.

This card was made to entertain the dinner guests with Kaspar’s story.


  • Savoy invite. Gold foil blocking of Churchill. Hand drawn commissioned illustration Savoy invite. Gold foil blocking of Churchill. Hand drawn commissioned illustration
  • Savoy invite. Gold foil blocking of Churchill and picture frames on inside spread Savoy invite. Gold foil blocking of Churchill and picture frames on inside spread
  • Savoy invite Savoy invite
  • Savoy invite. Inside. Adhering to brand guidelines Savoy invite. Inside. Adhering to brand guidelines
  • Savoy invite. Gold foil blocking of Churchill and picture frames on inside spread Savoy invite. Gold foil blocking of Churchill and picture frames on inside spread
  • Savoy invite. Gold foil. GF Smith envelope Savoy invite. Gold foil. GF Smith envelope

The Savoy, London Invitation


  • 6pp DL invite. Collage, hand drawn illustrations, silver foiling, lamination, metallic inks 6pp DL invite. Collage, hand drawn illustrations, silver foiling, lamination, metallic inks
  • Collage, hand drawn illustrations, silver foiling, lamination, metallic inks. GF Smith envelope with silver foil block Collage, hand drawn illustrations, silver foiling, lamination, metallic inks. GF Smith envelope with silver foil block
  • GF Smith envelope with silver foil block GF Smith envelope with silver foil block

Raffles, Le Royal Monceau, Paris Invitation


  • A5 laminated cards. Commissioned illustrations A5 laminated cards. Commissioned illustrations
  • A5 laminated cards. Commissioned illustrations A5 laminated cards. Commissioned illustrations

National Trust Tracker Pack


  • Museum of British Surfing - art direction for logo and identity. Shown applied to business card Museum of British Surfing - art direction for logo and identity. Shown applied to business card

Museum of British Surfing Identity & Business Card


  • Leapfrog logo (hand drawn, commissioned illustration) and application on letterhead Leapfrog logo (hand drawn, commissioned illustration) and application on letterhead
  • Leapfrog logo and application on leaflet Leapfrog logo and application on leaflet
  • Leapfrog logo and application Leapfrog logo and application
  • Leapfrog logo and application Leapfrog logo and application

Leapfrog Identity & Stationery

leapfrogconsultancy.co.uk


  • Logo development and application - shown on business card Logo development and application - shown on business card

Hennessy Marketing Identity & Business Card


  • Business card printed onto GF Smith colourplan with gold foiling and screen printed design Business card printed onto GF Smith colourplan with gold foiling and screen printed design

Hair Additions UK Business Card


  • Godfey Wilson accountants - comp slip back Godfey Wilson accountants - comp slip back
  • Godfey Wilson accountants - business card back Godfey Wilson accountants - business card back
  • zoe_135Godfey Wilson accountants - stationery zoe_135Godfey Wilson accountants - stationery

Godfrey Wilson Accountants Stationery


  • Booklet for potential Italian property owner. In Italian and English Booklet for potential Italian property owner. In Italian and English
  • Booklet for potential Italian property owner. In Italian and English Booklet for potential Italian property owner. In Italian and English
  • Booklet for potential Italian property owner. In Italian and English Booklet for potential Italian property owner. In Italian and English

Fairmont Hotels A5 Booklet in English and Italian


  • Chinese New Year card. Rabbit illustration by Brian Grimwood Chinese New Year card. Rabbit illustration by Brian Grimwood
  • Rabbit Illustration by Brian Grimwood Rabbit Illustration by Brian Grimwood
  • Chinese New Year card. Envelope and inside illustrations Chinese New Year card. Envelope and inside illustrations

Fairmont Hotels Chinese New Year Greetings Card


  • CRI - designs for young people services. Concept developed directly from a user group of young people. Detail CRI - designs for young people services. Concept developed directly from a user group of young people. Detail
  • CRI - designs for young people services. Concept developed directly from a user group of young people. Collection CRI - designs for young people services. Concept developed directly from a user group of young people. Collection

CRI Designs for Young People Service Users


  • CRI - history of CRI landscape book from it's beginning (SARO) to present day CRI - history of CRI landscape book from it's beginning (SARO) to present day
  • CRI - from SARO to CRI, inside spread CRI - from SARO to CRI, inside spread
  • CRI - from SARO to CRI, inside spread CRI - from SARO to CRI, inside spread
  • CRI - from SARO to CRI, inside spread, showing original logo and colourways CRI - from SARO to CRI, inside spread, showing original logo and colourways

From Saro to CRI Book


  • CRI Intervention Workbooks for Brighton Service - separate books for practitioners and service users CRI Intervention Workbooks for Brighton Service - separate books for practitioners and service users
  • CRI Intervention workbooks - inside illustration detail CRI Intervention workbooks - inside illustration detail
  • CRI Intervention workbooks - inside illustration detail CRI Intervention workbooks - inside illustration detail
  • CRI Intervention workbooks - inside illustration detail CRI Intervention workbooks - inside illustration detail
  • CRI Intervention workbooks - inside illustration detail CRI Intervention workbooks - inside illustration detail
  • CRI Intervention workbooks - for practitioners. Front and back covers CRI Intervention workbooks - for practitioners. Front and back covers
  • CRI Intervention workbooks - for service users. Inside graphical device of a Jigsaw, journey lines and portraits CRI Intervention workbooks - for service users. Inside graphical device of a Jigsaw, journey lines and portraits

CRI Opening Doors Service User and Practitioner Workbooks


  • CRI Newsletter for service users - detail CRI Newsletter for service users - detail
  • CRI Newsletter for service users - cover and inside spread CRI Newsletter for service users - cover and inside spread

CRI Newsletters


  • CRI integrated services in Camden service leaflet CRI integrated services in Camden service leaflet
  • CRI integrated services in Camden service leaflet CRI integrated services in Camden service leaflet
  • CRI adult services leaflet design - bright coloiured squares and poirtraits CRI adult services leaflet design - bright coloiured squares and poirtraits
  • CRI prison services leaflet - design created specifically for prison service users CRI prison services leaflet - design created specifically for prison service users
  • CRI prison services leaflet - design created specifically for prison service users CRI prison services leaflet - design created specifically for prison service users
  • CRI LGBT service leaflet - credit card roll folded. Aimed at Lesbian, Gay, Bi, and Transexual service users CRI LGBT service leaflet - credit card roll folded. Aimed at Lesbian, Gay, Bi, and Transexual service users
  • CRI leaflet - information about the charity and it's national presence CRI leaflet - information about the charity and it's national presence
  • CRI North and Midlands regional leaflet CRI North and Midlands regional leaflet

CRI Leaflets for Adult Service Users


  • CRI Reconnections Invite - rounded corners CRI Reconnections Invite - rounded corners

CRI Invites


  • Service User information books Service User information books
  • Service User information books. A set of 8 tackling various substances and issues Service User information books. A set of 8 tackling various substances and issues
  • Service User information books. A set of 8 tackling various substances and issues Service User information books. A set of 8 tackling various substances and issues

CRI Intervention Workbooks


  • CRI - looking back - the history of CRI CRI - looking back - the history of CRI
  • CRI - moving forward - 5 year plan CRI - moving forward - 5 year plan

CRI Looking Forward and Back Leaflets


  • Assessment form for young people Assessment form for young people

CRI Forms


  • CRI new website launch - new illustration CRI new website launch - new illustration
  • CRI service user flyer CRI service user flyer
  • CRI variety of service A6 flyers CRI variety of service A6 flyers
  • CRI flyers using speech bubble design CRI flyers using speech bubble design
  • CRI square flyers - one for each region CRI square flyers - one for each region
  • CRI square flyers - one for each region CRI square flyers - one for each region
  • CRI flyer in Czech CRI flyer in Czech

CRI Client Flyers


  • CRI Reconnections Service - cover of 6pp gatefold leaflet CRI Reconnections Service - cover of 6pp gatefold leaflet
  • CRI Reconnections Service - detail CRI Reconnections Service - detail
  • CRI Services We Provide - Annual Report for National Charity CRI Services We Provide - Annual Report for National Charity
  • CRI Annual Report CRI Annual Report
  • CRI Annual Report and Trustees information pack CRI Annual Report and Trustees information pack
  • CRI Trustees information pack CRI Trustees information pack
  • CRI Services We Provide - Annual Report for National Charity CRI Services We Provide - Annual Report for National Charity
  • CRI Regional Brochures CRI Regional Brochures
  • CRI Reconnections Service - 6pp gatefold. Cover and shown flat, unfolded CRI Reconnections Service - 6pp gatefold. Cover and shown flat, unfolded

CRI corporate


  • Coloured boxes to show colour coding of services Coloured boxes to show colour coding of services
  • Booklet cover and inside spread Booklet cover and inside spread
  • Booklet cover and inside spread Booklet cover and inside spread
  • Housing booklet cover Housing booklet cover
  • Housing booklet cover and spread Housing booklet cover and spread
  • Housing booklet cover Housing booklet cover

CRI Client Booklets


  • Consulting Circles logo and repeat pattern Consulting Circles logo and repeat pattern
  • Consulting Circles stationery Consulting Circles stationery

Consulting Circles Identity & Stationery


  • Spread from book showing gold foiling and insertion of coloured pages Spread from book showing gold foiling and insertion of coloured pages
  • Book cover Book cover
  • Spread from book showing die cut Spread from book showing die cut
  • Spread from book showing gold foiling and illustration Spread from book showing gold foiling and illustration

BP Risk Management Book

Small book designed to simplify risk management behaviours for BP graduates. The book worked with the analogy of bees and how they work together. Kind used bespoke printing techniques such as die cuts, goil foiling and inserting coloured leaves within the book. The book was also animated and could be viewed online. This project was directed by Tinderbox (see client list).


  • Box 28 logo and identity Box 28 logo and identity
  • Box 28 business card Box 28 business card

Box 28 Business Card


  • Hand Drawn illustration also used on signs Hand Drawn illustration also used on signs
  • Brough Farm stationery Brough Farm stationery

Borough Farm Identity & Stationery

boroughfarm.co.uk